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How can I target my website to rank higher for local searches?

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welshstew
Loves designing and developing websites, has over 10 years experience in the industry, and is still learning

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How can I target my website to rank higher for local searches?

how to increase your search engine rankings through SEO Geo-targeting

In order for websites to be successful they must rank highly for search engines, sometimes locally, sometimes globally, depending on the site.

There are a number of ways you can geo-target your website to a local country:

domain - TLDs often indicate where a site is located and will often rank higher in their corresponding local SE's
IP addresses - often a cause of contention, but google themselves have stated that in the absence of a TLD they do look at IP addresses
google webmaster tools - new tools allow you to target a certain country or globally. This obviously only works for google
semantic code - yes really this does help with goe-targeting, using <address> helps Search Engines find you in local search's
local keywords - a must if targeting a local area or country

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